Zeeenah is an opportunity to involve the mass public to celebrate Qatar as a host of the FIFA 2022 World Cup. The initiative aims to involve individuals, businesses, schools, and government entities by creating a buzz enhancing the community excitement around the tournament.
People and organizations in Qatar are familiar with the concept of themed beautification and decoration as it’s done during Ramadan, National Day and Sport Day.
The initiative is led by Ashghal /Supervisory Committee of Beautification of Roads and Public Places in Qatar and supported by Supreme Committee, Ministry of Education and Higher Education, Qatar Museums, Ministry of Municipality , Ministry of Culture and Central Municipalities Council.
